Guías Docentes Electrónicas
1. General information
Course:
AUDIOVISUAL PRODUCTION 1
Code:
16514
Type:
CORE COURSE
ECTS credits:
6
Degree:
401 - UNDERGRADUATE DEGREE PROGRAMME IN AUDIOVISUAL COMMUNICATION
Academic year:
2021-22
Center:
12 - FACULTY OF COMMUNICATION
Group(s):
30 
Year:
2
Duration:
First semester
Main language:
Spanish
Second language:
Spanish
Use of additional languages:
English Friendly:
Y
Web site:
Bilingual:
N
Lecturer: MINERVA CAMPOS RABADÁN - Group(s): 30 
Building/Office
Department
Phone number
Email
Office hours
2.15
DPTO. EN CONSTITUCIÓN
Minerva.Campos@uclm.es

2. Pre-Requisites
Not established
3. Justification in the curriculum, relation to other subjects and to the profession

Audiovisual Production I belongs to the Realization and Editing subject, within the Audiovisual Projects module. The subjects of this subject provide specific knowledge on audiovisual production, design, realization, post-production and editing, content, therefore, essential for the communication professional. Students will acquire the knowledge and skills necessary to execute an audiovisual project and ultimately turn it into a market product. It is therefore a strategic subject in the study plan as it provides the student with training in audiovisual production techniques from the project's origin to its completion.


4. Degree competences achieved in this course
Course competences
Code Description
CB02 Apply knowledge to the craft or vocation in a professional manner and possess the skills to develop and defend arguments and solve problems within the field of study.
CB04 Convey information, ideas, problems and solutions for both specialist and non-specialist audiences.
CB05 Develop the learning skills necessary to undertake further studies with a high degree of autonomy.
CE21 Apply the different audiovisual technologies and formats according to their expressive properties.
CE22 Know in a theoretical and practical way the techniques involved in the administration and management of audiovisual companies.
CE23 Define audiovisual projects, assume leadership, and plan and manage human, technical and budgetary resources in the different phases of production based on principles of social responsibility.
CE24 Know and apply the techniques for the design, management and development of multimedia and transmedia projects.
CG02 Develop creativity to take risks in the definition of research or creative topics from an innovative perspective that contributes to the knowledge, interpretation or development of audiovisual languages and/or formats.
CG03 Use the basic tools of information and communication technologies necessary for the exercise of professions linked to audiovisual communication.
CG04 Expose the results of academic work in writing, orally or by other means, in accordance with the canons of the communication disciplines.
CG05 Know the constitutional values, ethical principles and deontological rules applying to audiovisual communication.
CG06 Know the state of the world and its recent historical evolution as well as acquiring the concepts necessary for understanding its political, economic, technological and sociocultural dimensions in such a way that they serve as an instrument in the resolution of professional problems and challenges.
CG07 Acquire the ability to work in a team, face collective challenges and cooperatively solve problems, respecting the diversity of the participants and of their contributions.
CT01 Learn a second foreign language.
5. Objectives or Learning Outcomes
Course learning outcomes
Description
Understand the evolution of the different genres of discourse and their specific languages as well as know the relevant authors or schools of thought.
Understand consumption patterns in mass and digital media through social research and audience studies.
Explore the technical and expressive possibilities of the moving image and interactive digital media.
Identify the necessary requirements for the creation of innovative and creative audiovisual content, as well as know and evaluate the processes and techniques of audiovisual formats.
Identify and describe the main approaches to the market performance, as well as analyse information on the national and international economic structure.
Handle technological tools appropriately in the different phases of the audiovisual process in order to express themselves through audiovisual discourses.
Handle the basic tools and techniques of audiovisual production and editing to apply them to the production of content.
Achieve the minimum skills to distinguish audiovisual journalistic genres and to write and produce audiovisual pieces.
Additional outcomes
Not established.
6. Units / Contents
  • Unit 1: The production process in the media.
    • Unit 1.1: Pre-Production
    • Unit 1.2: Production
    • Unit 1.3: Post-Production
  • Unit 2: Professional roles in the production area
    • Unit 2.1: Producer
    • Unit 2.2: Production Director
    • Unit 2.3: Director
    • Unit 2.4: Departments
  • Unit 3: Creative tasks and technical tasks: their interweaving
    • Unit 3.1: The production plan
    • Unit 3.2: Logistics
  • Unit 4: Project conception phase platforms, genres and contexts
  • Unit 5: Project design phase: documentation and basic planning
  • Unit 6: Project execution phase: applied basic techniques
7. Activities, Units/Modules and Methodology
Training Activity Methodology Related Competences (only degrees before RD 822/2021) ECTS Hours As Com Description
Class Attendance (theory) [ON-SITE] Lectures CG05 CG06 0.8 20 N N
Class Attendance (theory) [ON-SITE] Combination of methods CB05 CG04 CG05 CG06 CG07 0.88 22 N N
Group tutoring sessions [ON-SITE] project-based learning CB04 CE23 CG05 CG07 0.56 14 N N
Writing of reports or projects [OFF-SITE] project-based learning CB05 CG04 CG05 CG06 CG07 2.4 60 Y N
Final test [ON-SITE] Assessment tests CB05 0.16 4 Y Y
Study and Exam Preparation [OFF-SITE] Reading and Analysis of Reviews and Articles CB05 CG04 CG05 CG06 CG07 1.2 30 N N
Total: 6 150
Total credits of in-class work: 2.4 Total class time hours: 60
Total credits of out of class work: 3.6 Total hours of out of class work: 90

As: Assessable training activity
Com: Training activity of compulsory overcoming (It will be essential to overcome both continuous and non-continuous assessment).

8. Evaluation criteria and Grading System
Evaluation System Continuous assessment Non-continuous evaluation * Description
Practicum performance 40.00% 0.00%
Oral presentations assessment 10.00% 0.00%
Final test 30.00% 50.00%
Practicum and practical activities reports assessment 20.00% 50.00%
Total: 100.00% 100.00%  
According to art. 4 of the UCLM Student Evaluation Regulations, it must be provided to students who cannot regularly attend face-to-face training activities the passing of the subject, having the right (art. 12.2) to be globally graded, in 2 annual calls per subject , an ordinary and an extraordinary one (evaluating 100% of the competences).

Evaluation criteria for the final exam:
  • Continuous assessment:
    This subject will apply the evaluation criteria agreed in the UCLM Evaluation Regulations, as well as the specific evaluation rules approved by the Faculty Board of the center. The audiovisual pieces must be delivered to be able to make an average with the final test.
    This planning may be adapted and undergo slight modifications in the event that any extraordinary measure related to the health pandemic of COVID-19 is undertaken. However, even in an unforeseen scenario, an attempt will be made to maintain the evaluation percentages with the maximum fidelity to what is indicated in this guide.
    The rules of plagiarism and common spelling correction for the Degree will be applied.
  • Non-continuous evaluation:
    50% elaboration of audiovisual pieces and 50% final proof.
    This planning may be adapted and undergo slight modifications in the event that any extraordinary measure related to the health pandemic of COVID-19 is undertaken. However, even in an unforeseen scenario, an attempt will be made to maintain the evaluation percentages with the maximum fidelity to what is indicated in this guide.
    The rules of plagiarism and common spelling correction for the Degree will be applied.

Specifications for the resit/retake exam:
The same as in the ordinary and extraordinary resit, providing that the final grade is the result of the average of the theoretical and practical tests. If the average does not reach 5, the subject must be made up in the extraordinary exam. The professor reserves the right to keep the marks of some of the approved parts or to propose a global test.
Specifications for the second resit / retake exam:
The same as in the ordinary and extraordinary resit.
9. Assignments, course calendar and important dates
Not related to the syllabus/contents
Hours hours
Writing of reports or projects [AUTÓNOMA][project-based learning] 4
Final test [PRESENCIAL][Assessment tests] 30
Final test [PRESENCIAL][Assessment tests] 60

Unit 1 (de 6): The production process in the media.
Activities Hours
Class Attendance (theory) [PRESENCIAL][Lectures] 4
Class Attendance (theory) [PRESENCIAL][Combination of methods] 4

Unit 2 (de 6): Professional roles in the production area
Activities Hours
Class Attendance (theory) [PRESENCIAL][Lectures] 3
Class Attendance (theory) [PRESENCIAL][Combination of methods] 4
Group tutoring sessions [PRESENCIAL][project-based learning] 2

Unit 3 (de 6): Creative tasks and technical tasks: their interweaving
Activities Hours
Class Attendance (theory) [PRESENCIAL][Lectures] 3
Class Attendance (theory) [PRESENCIAL][Combination of methods] 4
Group tutoring sessions [PRESENCIAL][project-based learning] 2

Unit 4 (de 6): Project conception phase platforms, genres and contexts
Activities Hours
Class Attendance (theory) [PRESENCIAL][Lectures] 3
Class Attendance (theory) [PRESENCIAL][Combination of methods] 3
Group tutoring sessions [PRESENCIAL][project-based learning] 2

Unit 5 (de 6): Project design phase: documentation and basic planning
Activities Hours
Class Attendance (theory) [PRESENCIAL][Lectures] 3
Class Attendance (theory) [PRESENCIAL][Combination of methods] 3
Group tutoring sessions [PRESENCIAL][project-based learning] 2

Unit 6 (de 6): Project execution phase: applied basic techniques
Activities Hours
Class Attendance (theory) [PRESENCIAL][Lectures] 4
Class Attendance (theory) [PRESENCIAL][Combination of methods] 4
Writing of reports or projects [AUTÓNOMA][project-based learning] 56
Study and Exam Preparation [AUTÓNOMA][Reading and Analysis of Reviews and Articles] 30

Global activity
Activities hours
10. Bibliography and Sources
Author(s) Title Book/Journal Citv Publishing house ISBN Year Description Link Catálogo biblioteca
 
Bernardo, Nuno. The Producer's guide to transmedia : how to develop, fund, produce and distribute compelling stories across multiple platforms Libro Lisboa beActive books 2011  
Cabezón, Luis A.; Gómez-Urdá, Félix G. La producción cinematográfica Libro Madrid Cátedra 2004  
Cancho, Nuria; García, Marco Planificación de proyectos audiovisuales Libro Madrid Altaria 2017  
Carpio Valdez, Santiago Arte y gestión de la producción audiovisual Bogotá Ediciones de la U 2015  
Ciller Tenreiro, Carmen; Palacio Arranz, Manuel Producción y desarrollo de proyectos audiovisuales Libro Madrid Síntesis 2016  
Fernández Heredero, Carlos(ed.) Industria del cine y el audiovisual en España. Estado de la cuestión. 2015-2018. Gráficas La Paz 2019 Informe realizado por el festival de Málaga, descargable https://festivaldemalaga.com/Content/source/img/superdestacados/20200401110850_159_super_destacado_descarga.pdf  
Francés i Domenech, Miquel; Orozco Gómez, Guillermo. (coord) Documentación y producción transmedia de contenidos audiovisuales Libro Síntesis 2019  
Linares Palomar, Rafael; Fernández Manzano, Eva. (Coord.) Principios Basicos De La Produccion Audiovisual Cinematografica 4ª Ed. Omnpress 2019 Manual Básico de referencia  
Martínez Abadía, José; Fernández Díaz, Federico Manual del productor audiovisual Libro Barcelona UOC 2010 Manual Básico de referencia  
Millerson, Gerald. Realización y producción en televisión Libro Madrid Omega 2009  
Pardo, Alejandro Fundamentos de producción y gestion de proyectos audiovisuales Libro Pamplona Eunsa 2015 Recomendado  
Raffo, Julio La Producción Audiovisual y su Respaldo Jurídico Madrid ENERC-INCAA 2017  
Sainz, Miguel Manual básico de producción en televisión Libro Madrid IORTV. 1995  
Simson, Robert Manual práctico para producción audiovisual de Robert S. Simpson, Libro Madrid Gedisa 1999  
Torrado Morales, Susana; Ródenas Cantero, Gabriel;Ferreras Rodríguez, J. Gabriel. (editores) Territorios transmedia y narrativas audiovisuales Libro Barcelona UOC 2017  
Écija Bernal, Hugo (dir); Sánchez Bleda, Pilar; Viñuela Norberto, Marta (coord). Libro blanco del audiovisual : cómo producir, distribuir y financiar una obra audiovisual Libro Madrid ExportFilm 2000  



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