1. General information
Course:
MEDIA LITERACY
Code:
16506
Type:
BASIC
ECTS credits:
6
Degree:
401 - UNDERGRADUATE DEGREE PROGRAMME IN AUDIOVISUAL COMMUNICATION
Academic year:
2022-23
Center:
12 - FACULTY OF COMMUNICATION
Group(s):
30
Year:
1
Duration:
C2
Main language:
Spanish
Second language:
Use of additional languages:
English Friendly:
Y
Web site:
Bilingual:
N
Lecturer:
ANTONIO FERNANDEZ VICENTE
- Group(s):
30
Building/Office
Department
Phone number
Email
Office hours
Aulario Polivalente, despacho 2.12
DPTO. EN CONSTITUCIÓN
969179100 ext. 4784
antonio.fvicente@uclm.es
2. Pre-Requisites
Not established
3. Justification in the curriculum, relation to other subjects and to the profession
Not established
4. Degree competences achieved in this course
| Course competences | |
|---|---|
| Code | Description |
| CB01 | Possess and understand knowledge in an area of study that builds on the foundation of general secondary education and is at a level that relies on advanced textbooks and also includes knowledge from the cutting edge of their field of study. |
| CB03 | Gather and interpret relevant data (usually within the area of study) in order to make value judgements that include a reflection on relevant social, scientific or ethical issues. |
| CB04 | Convey information, ideas, problems and solutions for both specialist and non-specialist audiences. |
| CE06 | Know the history of audiovisual genres through their aesthetic and industrial proposals. |
| CE07 | Understand the relationships between the agents that influence audiovisual communication. |
| CE09 | Differentiate the main contemporary cultural and artistic theories and currents of thought. |
| CG02 | Develop creativity to take risks in the definition of research or creative topics from an innovative perspective that contributes to the knowledge, interpretation or development of audiovisual languages and/or formats. |
| CG04 | Expose the results of academic work in writing, orally or by other means, in accordance with the canons of the communication disciplines. |
5. Objectives or Learning Outcomes
| Course learning outcomes | |
|---|---|
| Description | |
| Understand the common Anglicisms used in social media and new digital platforms such as 'hashtag' or 'community manager'. | |
| Know the basic legal concepts applicable to the field of information and resolve practical cases linked to fundamental rights and, specifically, to the right to information. | |
| Deliberate about emerging socio-political forms and mechanisms of discourse production in relation to technology. | |
| Distinguish between the different technologies available for the transmission and dissemination of audiovisual data. | |
| Critically analyse and evaluate audiovisual, graphic and written texts, and recognise the aesthetic and political criteria in which they are inscribed. | |
| Additional outcomes | |
| Not established. |
6. Units / Contents
-
Unit 1: Education and Media Literacy: key concepts
-
Unit 2: Critical Lecture on Media
-
Unit 3: Stereotypes and Media
-
Unit 4: Image Criticism
-
Unit 5: Disinformation
7. Activities, Units/Modules and Methodology
| Training Activity | Methodology | Related Competences (only degrees before RD 822/2021) | ECTS | Hours | As | Com | Description | |
| Class Attendance (theory) [ON-SITE] | Lectures | CE06 CE07 CE09 CG02 CG04 | 2.4 | 60 | N | N | ||
| Writing of reports or projects [OFF-SITE] | project-based learning | CB01 CB03 CB04 | 2 | 50 | Y | N | ||
| Self-study [OFF-SITE] | Self-study | CB04 | 1.6 | 40 | N | N | ||
| Total: | 6 | 150 | ||||||
| Total credits of in-class work: 2.4 | Total class time hours: 60 | |||||||
| Total credits of out of class work: 3.6 | Total hours of out of class work: 90 | |||||||
As: Assessable training activity Com: Training activity of compulsory overcoming (It will be essential to overcome both continuous and non-continuous assessment).
8. Evaluation criteria and Grading System
| Evaluation System | Continuous assessment | Non-continuous evaluation * | Description |
| Theoretical papers assessment | 40.00% | 40.00% | |
| Test | 20.00% | 20.00% | |
| Final test | 40.00% | 40.00% | |
| Total: | 100.00% | 100.00% |
According to art. 4 of the UCLM Student Evaluation Regulations, it must be provided to students who cannot regularly attend face-to-face training activities the passing of the subject, having the right (art. 12.2) to be globally graded, in 2 annual calls per subject , an ordinary and an extraordinary one (evaluating 100% of the competences).
Evaluation criteria for the final exam:
-
Continuous assessment:Evaluation criteria not defined
-
Non-continuous evaluation:Evaluation criteria not defined
Specifications for the resit/retake exam:
Evaluation criteria not defined
Specifications for the second resit / retake exam:
Evaluation criteria not defined
9. Assignments, course calendar and important dates
| Not related to the syllabus/contents | |
|---|---|
| Hours | hours |
10. Bibliography and Sources
