Media literacy is part of the basic training as well as the module Theory of communication and journalistic information. The critical relationship with the world of the mass media is fundamental for every citizen and even more so, if possible, for future graduates. Providing students with reflective reading habits regarding the media represents a cross-cutting objective of any subject of the Degree in Journalism. Media literacy is thus presented as a common denominator both for the theoretical exercise of journalism and for its professional application.
Course competences | |
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Code | Description |
E07 | Capacity and ability to express reasoned ideas by using rhetoric and contributions from new argumentation theories, as well as communicative techniques applied to persuasion. |
E14 | Capacity to experiment and innovate by learning and using techniques and methods applied to improvement of quality and self-assessment processes. Develop capacity for autonomous learning, adaptation to change and creativity-driven innovation. |
E16 | Critical knowledge of media influence on Education and of the relation of the media with schools, as well as of the potential of the new Information and Communication Technologies and multimedia systems for development of off-site learning and knowledge. |
E18 | Egalitarian awareness with regards to individuals and peoples, respect for international human rights, and knowledge of the great cultural or civilising trends related to individual and collective fundamental values. |
G04 | Ethical commitment and professional ethics. |
G05 | Gain knowledge and understanding of Journalism by acquiring rational and critical knowledge of world current affairs in order to understand social phenomena that occur in society today. |
Course learning outcomes | |
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Not established. | |
Additional outcomes | |
Description | |
To "read" media texts so that they can be transmitted according to their own and critical interpretation. To understand media texts in standard English. To build media discourses autonomously. To know the consumption patterns in the mass media and in the new digital media. To appreciate the relevance of media literacy and media education in the processes of shaping a political and active citizenship. To question journalistic messages in their socio-economic context. To understand the rhetoric of the different languages ¿¿of the media, from the cinema, radio, press and television to the new media. To describe in a general way the operation of the media, especially in the political, economic and cultural aspects that influence the communicative intentions or the persuasive implications. To analyze audiovisual, graphic and written texts and know how to distinguish the models of reality that they present. |
Training Activity | Methodology | Related Competences (only degrees before RD 822/2021) | ECTS | Hours | As | Com | Description | |
Class Attendance (theory) [ON-SITE] | Lectures | 1.16 | 29 | N | N | |||
In-class Debates and forums [ON-SITE] | Cooperative / Collaborative Learning | 0.52 | 13 | Y | N | |||
Group tutoring sessions [ON-SITE] | Cooperative / Collaborative Learning | 0.39 | 9.75 | Y | N | |||
Writing of reports or projects [OFF-SITE] | Guided or supervised work | 1.68 | 42 | Y | Y | |||
Project or Topic Presentations [ON-SITE] | Individual presentation of projects and reports | 0.33 | 8.25 | Y | Y | |||
Study and Exam Preparation [OFF-SITE] | Self-study | 1.92 | 48 | Y | N | |||
Total: | 6 | 150 | ||||||
Total credits of in-class work: 2.4 | Total class time hours: 60 | |||||||
Total credits of out of class work: 3.6 | Total hours of out of class work: 90 |
As: Assessable training activity Com: Training activity of compulsory overcoming (It will be essential to overcome both continuous and non-continuous assessment).
Evaluation System | Continuous assessment | Non-continuous evaluation * | Description |
Final test | 40.00% | 50.00% | |
Fieldwork assessment | 45.00% | 50.00% | |
Assessment of problem solving and/or case studies | 15.00% | 0.00% | |
Total: | 100.00% | 100.00% |
Not related to the syllabus/contents | |
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Hours | hours |
Unit 1 (de 6): Education and Media Literacy: Key Concepts | |
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Activities | Hours |
Class Attendance (theory) [PRESENCIAL][Lectures] | 4.1 |
In-class Debates and forums [PRESENCIAL][Cooperative / Collaborative Learning] | 2.1 |
Group tutoring sessions [PRESENCIAL][Cooperative / Collaborative Learning] | 1.6 |
Writing of reports or projects [AUTÓNOMA][Guided or supervised work] | 7 |
Project or Topic Presentations [PRESENCIAL][Individual presentation of projects and reports] | 1.3 |
Study and Exam Preparation [AUTÓNOMA][Self-study] | 8 |
Unit 2 (de 6): Rhetoric of the media (the word, the writing, the image). | |
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Activities | Hours |
Class Attendance (theory) [PRESENCIAL][Lectures] | 4.8 |
In-class Debates and forums [PRESENCIAL][Cooperative / Collaborative Learning] | 2.1 |
Group tutoring sessions [PRESENCIAL][Cooperative / Collaborative Learning] | 1.6 |
Writing of reports or projects [AUTÓNOMA][Guided or supervised work] | 7 |
Project or Topic Presentations [PRESENCIAL][Individual presentation of projects and reports] | 1.3 |
Study and Exam Preparation [AUTÓNOMA][Self-study] | 8 |
Unit 3 (de 6): Stereotypes in cinema and advertising: transmission of values ¿¿and points of view | |
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Activities | Hours |
Class Attendance (theory) [PRESENCIAL][Lectures] | 4.8 |
In-class Debates and forums [PRESENCIAL][Cooperative / Collaborative Learning] | 2.1 |
Group tutoring sessions [PRESENCIAL][Cooperative / Collaborative Learning] | 1.6 |
Writing of reports or projects [AUTÓNOMA][Guided or supervised work] | 7 |
Project or Topic Presentations [PRESENCIAL][Individual presentation of projects and reports] | 1.3 |
Study and Exam Preparation [AUTÓNOMA][Self-study] | 8 |
Unit 4 (de 6): Critical analysis of the television and radio show | |
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Activities | Hours |
Class Attendance (theory) [PRESENCIAL][Lectures] | 4.8 |
In-class Debates and forums [PRESENCIAL][Cooperative / Collaborative Learning] | 2.1 |
Group tutoring sessions [PRESENCIAL][Cooperative / Collaborative Learning] | 1.6 |
Writing of reports or projects [AUTÓNOMA][Guided or supervised work] | 7 |
Project or Topic Presentations [PRESENCIAL][Individual presentation of projects and reports] | 1.3 |
Study and Exam Preparation [AUTÓNOMA][Self-study] | 8 |
Unit 5 (de 6): Interpretive models of news and information in the press: the frames of reference | |
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Activities | Hours |
Class Attendance (theory) [PRESENCIAL][Lectures] | 4.8 |
In-class Debates and forums [PRESENCIAL][Cooperative / Collaborative Learning] | 2.1 |
Group tutoring sessions [PRESENCIAL][Cooperative / Collaborative Learning] | 1.6 |
Writing of reports or projects [AUTÓNOMA][Guided or supervised work] | 7 |
Project or Topic Presentations [PRESENCIAL][Individual presentation of projects and reports] | 1.3 |
Study and Exam Preparation [AUTÓNOMA][Self-study] | 8 |
Unit 6 (de 6): Media for Education | |
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Activities | Hours |
Class Attendance (theory) [PRESENCIAL][Lectures] | 5.7 |
In-class Debates and forums [PRESENCIAL][Cooperative / Collaborative Learning] | 2.5 |
Group tutoring sessions [PRESENCIAL][Cooperative / Collaborative Learning] | 1.75 |
Writing of reports or projects [AUTÓNOMA][Guided or supervised work] | 7 |
Project or Topic Presentations [PRESENCIAL][Individual presentation of projects and reports] | 1.75 |
Study and Exam Preparation [AUTÓNOMA][Self-study] | 8 |
Global activity | |
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Activities | hours |
Author(s) | Title | Book/Journal | Citv | Publishing house | ISBN | Year | Description | Link | Catálogo biblioteca |
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ATTAC | http://www.attac.es/ | ||||||||
The EuroMedia Literacy | http://www.euromedialiteracy.eu/visio_mess.php?action=read&id=98 | ||||||||
Audiovisual and Media Policies EU | http://ec.europa.eu/culture/media/literacy/index_en.htm | ||||||||
Center for Media Literacy | http://www.medialit.org/ | ||||||||
Critique et littératie médiatique | http://www.litteratiemediatique.com/ | ||||||||
Cuba Información | http://www.cubainformacion.tv/ | ||||||||
Democracy Now | http://www.democracynow.org/ | ||||||||
Diagonal | http://www.diagonalperiodico.net/ | ||||||||
Project Censored | http://www.projectcensored.org/ | ||||||||
Rebelión | http://www.rebelion.org/ | ||||||||
Réseau éducation-médias | http://www.media-awareness.ca/francais/ | ||||||||
Bagdikian, Ben H. | El monopolio de los medios de difusión | Fondo de Cultura Económica | 968-16-2274-X | 1986 | |||||
Barthes, Roland | Lo obvio y lo obtuso : imágenes, gestos, voces | Paidós | 84-7509-400-7 | 1992 | |||||
Bourdieu, Pierre (1930-2002) | Sobre la televisión | Anagrama | 84-339 0547-3 | 2003 | |||||
Breton, Philippe | Convaincre sans manipuler : apprendre à argumenter | Editions La Découverte | 978-2-7071-5230-5 | 2008 | |||||
Bueno, Gustavo (1924-) | Telebasura y democracia | Suma de Letras | 84-663-1070-3 | 2003 | |||||
Burke, Peter | Visto y no visto : el uso de la imagen como documento histór | Crítica | 84-8432-631-4 | 2005 | |||||
Cass Sunstein | Rumorología | Debate | 2010 | ||||||
Chomsky, Noam | Ilusiones necesarias : control del pensamiento en las socie | Libertarias-Prodhufi | 84-87095-90-9 | 1992 | |||||
Chomsky, Noam | Cómo nos venden la moto | Icaria | 84-7426-245-3 | 2006 | |||||
Clara Valverde | No nos lo creemos | Icaria | 2013 | ||||||
Díaz Nosty, Bernardo | El déficit mediático : donde España no converge con Europa | Bosch | 84-9790-120-7 | 2005 | |||||
Eudes, Y. | La colonización de las conciencias : las centrales USA de ex | Gustavo Gili | 968-6085-86-6 | 1984 | |||||
Ferguson, Robert | Los medios bajo sospecha : ideología y poder en los medios d | Gedisa | 978-84-9784-124-5 | 2007 | |||||
Fernández Vicente, Antonio | El presente virtual: cadenas digitales | Fragua | 978-84-7074-263-7 | 2008 | |||||
Fernández Vicente, Antonio (ed.) | La ciudad digital : esperanzas, riesgos y desilusiones en la | Servicio de Publicaciones de la Universidad de Cas | 978-84-9044-129-9 | 2015 | |||||
Fernández Vicente, Antonio (ed.) | Nomadismos contemporáneos :formas tecnoculturales de la glob | Universidad de Murcia | 978-84-8371-651-9 | 2010 | |||||
Fernández Vicente, Antonio. | Ciudades de aire : la utopía nihilista de las redes / | Los Libros de la Catarata Ediciones de la Univer | 978-84-9097-240-3 | 2016 | |||||
Fernández Vicente, Antonio. | Educación crítica y comunicación : manual contra el formateo | UOC, | 978-84-9180-062-0 | 2018 | |||||
Grupo Marcuse | De la miseria humana en el medio publicitario | Melusina | 2003 | ||||||
Gutiérrez Martín, Alfonso | Alfabetización digital : algo más que ratones y teclas | Gedisa | 84-7432-877-2 | 2003 | |||||
HIRSCHMAN, Albert O. | Retóricas de la intransigencia | Fondo de Cultura Económica | 968-16-3563-9 | 1991 | |||||
Lakoff, George | No pienses en un elefante : lenguaje y debate político | Universidad Complutense de Madrid | 978-84-7491-813-7 | 2007 | |||||
Latouche, Serge, 1940- | Sobrevivir al desarrollo : de la descolonización del imagina | Icaria | 978-84-7426-426-5 | 2009 | |||||
Mander, Jerry | Cuatro buenas razones para la eliminar la televisión | Gedisa | 84-9784-051-8 | 2004 | |||||
Martí Lahera, Yohannis | Alfabetización informacional | Alfagrama | 978-987-1305-19-3 | 2007 | |||||
Mattelart, Armand | Diversidad cultural y mundialización | Paidós | 84-493-1835-1 | 2005 | |||||
Mattelart, Armand | Historia de la sociedad de la información | Paidós | 84-493-1191-8 | 2002 | |||||
Mattelart, Armand | La internacional publicitaria | Fundesco | 84-86094-56-9 | 1990 | |||||
McChesney, Robert Waterman (1952-) | Rich media, poor democracy : communication politics in dubio | The New Press | 1-56584-634-6 | 2000 | |||||
Morduchowicz, Roxana | A mí la tele me enseña muchas cosas : la educación en medios | Paidós | 950-12-6133-6 | 2001 | |||||
Moreno Marimón, Montserrat | Cómo se enseña a ser niña : el sexismo en la escuela | Icaria | 84-7426-126-0 | 2000 | |||||
Nussbaum, Martha Craven (1947-) | El cultivo de la humanidad: una defensa clásica de la reform | Paidós | 84-493-1770-3 | 2005 | |||||
Otte, Max | El crash de la información : los mecanismos de la desinforma | Ariel | 978-84-344-6923-5 | 2010 | |||||
Pascual Serrano | El periodismo es noticia | Icaria | 2010 | ||||||
Postman, Neil | Divertirse hasta morir : el discurso público en la era del " | Ediciones de la Tempestad | 84-7948-046-7 | 2001 | |||||
Pérez Tornero, José Manuel | El desafío educativo de la televisión : para comprender y us | Paidós | 84-493-0055-X | 1994 | |||||
Ramonet, Ignacio (1943-) | La golosina visual | Debate | 84-8306-305-0 | 2000 | |||||
Ramonet, Ignacio (1943-) | La tiranía de la comunicación | Debate | 84-8306-106-6 | 1998 | |||||
Reig, Ramón | Dioses y diablos mediáticos : cómo manipula el poder a travé | Urano | 84-7953-552-0 | 2004 | |||||
Romano, Vicente | Sociogénesis de las brujas : el origen de la discriminación | Editorial Popular | 978-84-7884-374-9 | 2007 | |||||
Romano, Vicente | Ecología de la comunicación | Hiru | 84-95786-41-9 | 2004 | |||||
Said, Edward W. | Cubriendo el islam : cómo los medios de comunicación y los e | Debate | 84-8306-644-0 | 2005 | |||||
Salmon, Christian | Tumba de la ficción | Anagrama | 84-339-6160-8 | 2001 | |||||
Sartori, Giovanni | Homo videns : la sociedad teledirigida | Taurus | 84-306-0469-3 | 2003 | |||||
Schiller, Herbert I. | Comunicación de masas e imperialismo yanqui | Gustavo Gili | 84-252-0630-8 | 1976 | |||||
Schiller, Herbert I. | Aviso para navegantes | Icaria | 84-7426-279-8 | 1996 | |||||
Searle, John R. | Construction of social reality | Penguin | 0-14-023590-6 | 1996 | |||||
Serrano, Pascual | Desinformación : cómo los medios ocultan el mundo | Península | 978-84-8307-880-8 | 2009 | |||||
Serrano, Pascual | Medios violentos : palabras e imágenes para el odio y la gue | El Viejo Topo | 978-84-96831-67-4 | 2008 | |||||
Serrano, Pascual | Traficantes de información : la historia oculta de los grupo | Foca | 978-84-96797-50-5 | 2010 | |||||
Sontag, Susan (1933-2004) | Ante el dolor de los demás | Alfaguara | 978-84-204-6670-5 | 2007 | |||||
Trejo Delarbre, Raúl | La nueva alfombra mágica : usos y mitos de Internet, la red | Fundesco | 84-8112-054-5 | 1996 | |||||
Vilches, Lorenzo | La Lectura de la imagen : prensa, cine, televisión | Paidós | 84-7509-241-1 | 1995 |