Guías Docentes Electrónicas
1. General information
Course:
STRATEGIC MANAGEMENT OF THE FIRM
Code:
43320
Type:
CORE COURSE
ECTS credits:
6
Degree:
325 - UNDERGRADUATE DEGREE IN LABOUR RELATIONS AND HUMAN RESOURCES DEVELOPMENT (AB)
Academic year:
2022-23
Center:
111 - FACULTY OF INDUSTRIAL RELATIONS AND HUMAN RESOURCES OF ALBACETE
Group(s):
10  11 
Year:
3
Duration:
First semester
Main language:
Spanish
Second language:
English
Use of additional languages:
English Friendly:
Y
Web site:
Bilingual:
N
Lecturer: PEDRO MANUEL GARCIA VILLAVERDE - Group(s): 10 
Building/Office
Department
Phone number
Email
Office hours
Edificio Jurídico-Empresarial 2.07
ADMINISTRACIÓN DE EMPRESAS
926053565
pedro.gvillaverde@uclm.es

Lecturer: JUAN CARLOS OLIVER SANCHEZ - Group(s): 10 
Building/Office
Department
Phone number
Email
Office hours
1.04
ADMINISTRACIÓN DE EMPRESAS
8263
juancarlos.oliver@uclm.es

2. Pre-Requisites

There are no prerequisites. It is advisable to have passed the basic subjects Introduction to Economics and Fundamentals of Management, and the compulsory subjects Industrial Economics and Labor Market, Design and Organizational Behavior and Organization of Work

3. Justification in the curriculum, relation to other subjects and to the profession

This compulsory subject is part of the module "Organization of Work, Management and Management of Human Resources", within the subject "Organization and Management", also composed by the subject Fundamentals of Management. It is taught in the first semester of the third year of the Degree in Labor Relations and Human Resources Development.

This subject deals with business decision-making according to a strategic approach, addressing the different phases of the decision process (analysis, formulation and implementation), as well as the levels at which this process can be addressed (corporate and competitive).

The student will be able to understand how the design and implementation of a strategy can contribute significantly to the competitiveness of the firm taking advantage of opportunities and compensating for threats. The strategy of the firm is the reference point from which decisions are taken in labor relations and human resources management, which is a fundamental basis in the two most relevant professional opportunities that open to future graduates in Labor Relations and Human Resource Development.


4. Degree competences achieved in this course
Course competences
Code Description
E06 Ability to carry out different professional activities in accordance with ethical standards and principles of respect for fundamental rights.
G01 Ability to understand the structure and functioning of the product and labor markets.
G04 Familiarity with the main aspects of corporate and labor taxation.
G05 Ability to understand and advise on the different forms of legal organization of business activities.
5. Objectives or Learning Outcomes
Course learning outcomes
Description
Seeking, analyzing and summarizing information that allows to build arguments and make judgments in the field of business management.
General understanding of information in a foreign language.
Use of ICTs in business management procedures.
Knowledge of the theories and fundamentals of business organization and business management from structural and behavioral perspectives to ensure their effective and efficient functioning, paying special attention to the human aspects of organizations.
Additional outcomes
Description
To select the best strategy taking into account different internal, external and discretionary contingency factors.
To perform an external and internal strategic analysis of a company to identify opportunities, threats, strengths and weaknesses.
To define different strategies for the company based on the analysis performed and characterize them according to different typologies.
To determine the organizational structures and control systems suitable for the correct implementation of the selected strategy.
To evaluate the implications that the chosen strategy has for the company's labor relations system, as well as for the human resources function.
6. Units / Contents
  • Unit 1: The nature of strategic management
  • Unit 2: Mission, objectives and values of the company
  • Unit 3: Analysis of the generic environment
  • Unit 4: Analysis of the specific environment
  • Unit 5: Internal analysis of the company
  • Unit 6: Competitive strategies and competitive advantages
  • Unit 7: Development directions
  • Unit 8: Development methods
  • Unit 9: Internationalization strategy
  • Unit 10: Evaluation and implementation of strategies
7. Activities, Units/Modules and Methodology
Training Activity Methodology Related Competences (only degrees before RD 822/2021) ECTS Hours As Com Description
Class Attendance (practical) [ON-SITE] Lectures E06 G01 1.2 30 N N
Class Attendance (practical) [ON-SITE] Case Studies E06 G01 0.6 15 Y N
Group tutoring sessions [ON-SITE] Guided or supervised work E06 G01 0.24 6 N N
Final test [ON-SITE] Assessment tests E06 G01 0.12 3 Y Y
Study and Exam Preparation [OFF-SITE] Self-study E06 G01 G04 G05 2.4 60 N N
Writing of reports or projects [OFF-SITE] Problem solving and exercises E06 G01 G04 G05 1.44 36 Y N
Total: 6 150
Total credits of in-class work: 2.16 Total class time hours: 54
Total credits of out of class work: 3.84 Total hours of out of class work: 96

As: Assessable training activity
Com: Training activity of compulsory overcoming (It will be essential to overcome both continuous and non-continuous assessment).

8. Evaluation criteria and Grading System
Evaluation System Continuous assessment Non-continuous evaluation * Description
Assessment of problem solving and/or case studies 25.00% 0.00% Carrying out individual or group cases in the classroom.
Progress Tests 15.00% 0.00% Realization of cases and/or applications through Moodle.
Final test 60.00% 100.00% Final exam of the course
Total: 100.00% 100.00%  
According to art. 4 of the UCLM Student Evaluation Regulations, it must be provided to students who cannot regularly attend face-to-face training activities the passing of the subject, having the right (art. 12.2) to be globally graded, in 2 annual calls per subject , an ordinary and an extraordinary one (evaluating 100% of the competences).

Evaluation criteria for the final exam:
  • Continuous assessment:
    Students must perform individual or group cases in the classroom and solve and present the cases and applications through the Moodle system on the dates established in the platform.
  • Non-continuous evaluation:
    All students may choose to perform the non-continuous evaluation by submitting a final test for 100% of the grade of the subject.

Specifications for the resit/retake exam:
In the case of continuous assessment, students will keep the grades of the realization of individual or group cases in the classroom and the realization of cases and applications raised through the Moodle system.
All students may choose to take the non-continuous evaluation by taking a final test for 100% of the grade of the course.
Specifications for the second resit / retake exam:
The evaluation system is unique and consists of a final exam equivalent to 100% of the final grade.
9. Assignments, course calendar and important dates
Not related to the syllabus/contents
Hours hours
Class Attendance (practical) [PRESENCIAL][Lectures] 30
Class Attendance (practical) [PRESENCIAL][Case Studies] 15
Group tutoring sessions [PRESENCIAL][Guided or supervised work] 6
Final test [PRESENCIAL][Assessment tests] 3
Study and Exam Preparation [AUTÓNOMA][Self-study] 60
Writing of reports or projects [AUTÓNOMA][Problem solving and exercises] 36

Global activity
Activities hours
10. Bibliography and Sources
Author(s) Title Book/Journal Citv Publishing house ISBN Year Description Link Catálogo biblioteca
Grant, Robert M. Dirección Estratégica Madrid Civitas-Thompson Reuters 2014 8ª edición  
Guerras Martín, Luis Ángel; Navas López, José Emilio Casos de dirección estratégica de la empresa Madrid Civitas-Thompson Reuters 978-84-1308-975-1 2020 (6ª edición) http://www.guerrasynavas.com/casos_presentacion_6ed.htm  
Guerras Martín, Luis Ángel; Navas López, José Emilio La dirección estratégica de la empresa: teoría y aplicaciones Madrid Civitas Thompson Reuters 978-84-470-5334-6 2015 (5ª edición) http://www.guerrasynavas.com/deta5_presentacion.htm  
Hill, Charles y Jones, G. Administracion Estratégica McGraw-Hill Interamericana 978-9701048313 2006  
Johnson, G.; Scholes, K. y Whittington, R. Dirección Estratégica Madrid Pearson Education 2006  
Navas López, J.E. y Guerras Martín, L.A. Fundamentals of Strategic Management Pamplona CIVITAS-Thompson Reuters 978-84-470-4294-4 2013 main manual of the subject http://www.guerrasynavas.com/fde_presentacion.htm  
Villasalero Díaz, Manuel; Donate Manzanares, Mario Javier; Guadamillas Gómez, Fátima Aplicación de cuestionarios en línea basados en Guerras y Navas (2007) 2010 http://guerrasynavas.com/test_online.htm  



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