1. General information
Course:
CORPORATE SOCIAL RESPONSIBILITY AND STRATEGY
Code:
310076
Type:
ELECTIVE
ECTS credits:
4.5
Degree:
2303 - MASTER DEGREE PROGRAMME IN BUSINESS STRATEGY AND MARKETING
Academic year:
2021-22
Center:
Group(s):
40
10
30
20
41
Year:
1
Duration:
C2
Main language:
English
Second language:
Spanish
Use of additional languages:
English Friendly:
N
Web site:
Bilingual:
Y
Lecturer:
MARIA CRISTINA DIAZ GARCIA
- Group(s):
10
Building/Office
Department
Phone number
Email
Office hours
Melchor de Macanaz 2.14
ADMINISTRACIÓN DE EMPRESAS
cristina.diaz@uclm.es
Lecturer:
MARIO JAVIER DONATE MANZANARES
- Group(s):
20
Building/Office
Department
Phone number
Email
Office hours
Facultad de Derecho y Ciencias Sociales, módulo d, desp. 2
ADMINISTRACIÓN DE EMPRESAS
926295300; Ext. 6323
mariojavier.donate@uclm.es
Lecturer:
MARIA ISABEL GONZALEZ RAMOS
- Group(s):
40
10
30
20
Building/Office
Department
Phone number
Email
Office hours
San Pedro Mártir/ 3.3.1.
ADMINISTRACIÓN DE EMPRESAS
926051727
mariaisabel.gonzalez@uclm.es
Lecturer:
FATIMA GUADAMILLAS GOMEZ
- Group(s):
40
41
Building/Office
Department
Phone number
Email
Office hours
Facultad de CC Jurídicas y Sociales, despacho Organización de Empresas
ADMINISTRACIÓN DE EMPRESAS
926051508
fatima.guadamillas@uclm.es
Lecturer:
PEDRO JIMENEZ ESTEVEZ
- Group(s):
10
30
20
Building/Office
Department
Phone number
Email
Office hours
SABATINI 1,54
ADMINISTRACIÓN DE EMPRESAS
926051794
pedro.jestevez@uclm.es
Lecturer:
ANGEL MILLAN CAMPOS
- Group(s):
20
Building/Office
Department
Phone number
Email
Office hours
Facultad de Derecho y Ciencias Sociales. Módulo E. D 1.03
ADMINISTRACIÓN DE EMPRESAS
902204100 Ext.3597
angel.millan@uclm.es
Lecturer:
PABLO RUIZ PALOMINO
- Group(s):
30
Building/Office
Department
Phone number
Email
Office hours
Edificio Gil de Albornoz / Despacho 3.7
ADMINISTRACIÓN DE EMPRESAS
969179100 (ext. 4238
pablo.ruiz@uclm.es
2. Pre-Requisites
Basic knowledge in Advanced Strategic Management, linked to corporate and international strategies, innovation and knowledge management strategies and human resources strategies. Notions of business ethics and social responsibility.
3. Justification in the curriculum, relation to other subjects and to the profession
This course corresponds to the subject of New Trends in Strategy. It delves into the theoretical and practical aspects of corporate social responsibility and the incorporation of ethical criteria in strategic decision making. It also deals with the development and implementation of technological strategies, with emphasis on organizational and ethical aspects. This subject complements the training obtained by students in previous subjects of Advanced Strategic Management and Advanced Strategic Marketing, with emphasis on the application of business cases and experiences of managers.
4. Degree competences achieved in this course
| Course competences | |
|---|---|
| Code | Description |
| E04 | Ability to analyse how the system of business objectives influences and is influenced by the different interest groups with which the company maintains relations. |
| E18 | Ability to establish the ethical consequences of strategic decisions at all levels in the company and the company's corporate social responsibility strategy. |
| G02 | Oral communication skills in Spanish and English for the presentation of projects, as well as the defense of reports, communications to congresses and scientific meetings. |
| G03 | Written communication skills in Spanish and English for the writing of projects, as well as the defense of reports, communications to congresses and scientific meetings. |
| G07 | Ability to understand the ethical responsibility and professional deontology of the activity of senior decision makers in the field of strategy, including aspects such as the recognition of human rights or gender issues |
5. Objectives or Learning Outcomes
| Course learning outcomes | |
|---|---|
| Description | |
| To determine the general strategy of the company by taking into account its different stakeholders. | |
| To design alternative business models for incumbent companies based on the incorporation of new information technologies. | |
| To recognize the practice of business strategy by virtue of new trends in this field, such as corporate social responsibility or new technologies applied to business. | |
| To select the general strategy of the company according to different scenarios of ethics and corporate social responsibility. | |
| Additional outcomes | |
| Not established. |
6. Units / Contents
-
Unit 1: Corporate Social Responsibility (CSR)
-
Unit 2: Technological strategy and personal development
7. Activities, Units/Modules and Methodology
| Training Activity | Methodology | Related Competences (only degrees before RD 822/2021) | ECTS | Hours | As | Com | Description | |
| Class Attendance (theory) [ON-SITE] | Lectures | E04 E18 G07 | 0.5 | 12.5 | Y | N | ||
| Problem solving and/or case studies [ON-SITE] | Case Studies | E04 G03 G07 | 0.5 | 12.5 | Y | N | ||
| Other on-site activities [ON-SITE] | Guided or supervised work | 0.5 | 12.5 | Y | N | |||
| Writing of reports or projects [OFF-SITE] | Case Studies | E04 G03 G07 | 2 | 50 | Y | N | ||
| Study and Exam Preparation [OFF-SITE] | Self-study | E18 G03 | 1 | 25 | Y | N | ||
| Total: | 4.5 | 112.5 | ||||||
| Total credits of in-class work: 1.5 | Total class time hours: 37.5 | |||||||
| Total credits of out of class work: 3 | Total hours of out of class work: 75 | |||||||
As: Assessable training activity Com: Training activity of compulsory overcoming (It will be essential to overcome both continuous and non-continuous assessment).
8. Evaluation criteria and Grading System
| Evaluation System | Continuous assessment | Non-continuous evaluation * | Description |
| Practicum and practical activities reports assessment | 50.00% | 100.00% | The completion of the different evaluable training activities will be facilitated for students who cannot take advantage of the continuous evaluation system. |
| Assessment of active participation | 50.00% | 0.00% | |
| Total: | 100.00% | 100.00% |
According to art. 4 of the UCLM Student Evaluation Regulations, it must be provided to students who cannot regularly attend face-to-face training activities the passing of the subject, having the right (art. 12.2) to be globally graded, in 2 annual calls per subject , an ordinary and an extraordinary one (evaluating 100% of the competences).
Evaluation criteria for the final exam:
-
Continuous assessment:The quality of the reports will be assessed, along with the attendance and participation of the students in the classroom.
-
Non-continuous evaluation:The student will be evaluated of all the competencies associated with the different training activities of the subject by carrying out a final test whose structure and composition will be communicated by the teacher previously.
Specifications for the resit/retake exam:
The student that can not follow continuous assesment, will be evaluated of all the competencies associated with the different training activities of the subject by carrying out a final test whose structure and composition will be communicated by the teacher previously.
Specifications for the second resit / retake exam:
No specifities are considered for the second retake exam.
9. Assignments, course calendar and important dates
| Not related to the syllabus/contents | |
|---|---|
| Hours | hours |
| Class Attendance (theory) [PRESENCIAL][Lectures] | 12.5 |
| Problem solving and/or case studies [PRESENCIAL][Case Studies] | 12.5 |
| Other on-site activities [PRESENCIAL][Guided or supervised work] | 12.5 |
| Writing of reports or projects [AUTÓNOMA][Case Studies] | 50 |
| Study and Exam Preparation [AUTÓNOMA][Self-study] | 25 |
| Global activity | |
|---|---|
| Activities | hours |